Our Leadership

Meet Our Brew Masters

Executive Team

Hans Essaadi

Managing Director / CEO

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Uaboi G. Agbebaku, Esq.

COMPANY SECRETARY / LEGAL DIRECTOR

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Federico Agressi

Supply Chain Director

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Philomena Aneke

Digital & Technology Director

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Ayodele Lawal

Sales Director

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Sade Morgan

Corporate Affairs Director

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Grace Omo-Lamai

Human Resources Director

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Emmanuel Oriakhi

Marketing Director

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Ben Wessels Boer

Finance Director

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The pioneer and largest brewing company in Nigeria. Home to high-quality brands, ethically sourced raw materials, and  consumer satisfaction.

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Hans Essadi

CEO & MANAGING DIRECTOR

NATIONALITY : Dutch
APPOINTED IN : 2021

Appointed in 2021, Hans has been with HEINEKEN for over 30 years. In previous roles, Hans was the General Manager, Brau Union International (Austria), General Manager, Siroco (the HEINEKEN Joint Venture with the Emirates in Dubai) and Managing Director, HEINEKEN Malaysia Berhad. Prior to his current position in Nigerian Breweries Plc, Hans was the Managing Director of Al Haram Beverages, the HEINEKEN Operating Company in Egypt.

Uaboi G. Agbebaku, Esq.

COMPANY SECRETARY / LEGAL DIRECTOR

NATIONALITY : Nigerian
APPOINTED IN : 2008

Appointed in 2008 as Secretary to the Board of Directors and the Legal Adviser, Uaboi joined HEINEKEN in 2003 as the Legal Affairs Manager. Before then, he was in private practice as a legal practitioner with the law firm of David Garrick & Co. He is a Fellow of the Institute of Chartered Secretaries & Administrators of Nigeria. Mr. Agbebaku is also the Company’s Legal Director.

Federico Agressi

SUPPLY CHAIN DIRECTOR

NATIONALITY : Italian
APPOINTED IN : 2023

Federico Joined HEINEKEN in 2008 as a brewery manager. He was at various times, Supply Chain Director in Ethiopia, Egypt, and Romania between 2011 and 2018. Prior to this role, he was Supply Chain Director, HEINEKEN Romania.

Philomena Aneke

DIGITAL AND TECHNOLOGY DIRECTOR

NATIONALITY : Nigerian
APPOINTED IN : 2020

Phil started her HEINEKEN career in 1990 as a Nigerian Breweries Graduate Management Trainee and held increasingly senior roles in Management projects, Finance, Supply Chain and Digital transformation. Until her current appointment, she was the BASE Program Manager for Africa, Middle East and the Caribbean supporting 14 Heineken operating companies with ERP implementation and change management.

Ayodele Lawal

Sales Director

NATIONALITY : Nigerian
APPOINTED IN : 2023

Ayo started his career in HEINEKEN as a Brewer in 1991. After 5 years, he cross-functioned to Sales as a Field Sales Manager, rising through the ranks to the position of Regional Business Manager in Central, West, Lagos, and Port Harcourt regions.

In 2017, he was seconded to HEINEKEN Vietnam, and later in the same year, he was appointed National Sales Manager BRANA (Heineken OpCo in Haiti) before becoming the Sales Director for Haiti in 2018.

Ayo returned to Nigeria in 2021 to take up the role of Zonal Business Manager, North and prior to this role he was the Zonal Business Manager, West.

Sade Morgan

CORPORATE AFFAIRS DIRECTOR

NATIONALITY : Nigerian
APPOINTED IN : 2018

Sade joined HEINEKEN from Coca-Cola Hellenic Bottling Company where she was Director, Legal, Public Affairs and Communications. Previously she worked at British American Tobacco, globally including BAT Middle East, North Africa, West Africa, and BAT United Kingdom as part of the leadership team.

Grace Omo-Lamai

Non-Executive Director

NATIONALITY : Nigerian
APPOINTED IN : 2017

Grace started her Human Resources career at Michelin Nigeria, 21 years ago, following a stint in the banking industry. She moved from the manufacturing to the telecommunications industry, working from 2004 to 2012 with Airtel Africa, across various HR functions – Recruitment, Business Partnering and Talent Management and various locations in Nigeria, Congo Brazzaville, and Kenya.
Prior to Joining the HEINEKEN Family, she was Director, Human Resources at Nigerian Bottling Company Ltd (a member of Coca-Cola-Hellenic Group).

Emmanuel Oriakhi

MARKETING DIRECTOR

NATIONALITY : Nigerian
APPOINTED IN : 2018

Emmanuel started his HEINEKEN career in 2003 as a Nigerian Breweries Commercial Management Trainee. Between 2003 and 2014, he worked in various marketing and commerce roles in Nigeria. In 2014, he moved to Amsterdam as Regional Marketing Manager, HEINEKEN, and was appointed Manager Business Development Heineken® Global Commerce (AMEE) in 2015.

Ben Wessels Boer

FINANCE DIRECTOR

NATIONALITY : Dutch
APPOINTED IN : 2022

Appointed in 2022 as Finance Director and member of the Board, Ben Joined HEINEKEN in 2004 as a Finance Trainee and increasingly held senior positions within the finance, control and accounting functions in Europe and the Americas. Prior to this role, he was the Finance Director of Al-Ahram Beverages, the HEINEKEN operating company in Egypt.

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