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Star Powers Lagos To Shine Into 2015

Star, Nigeria’s leading lager brand brightened up the annual Lagos Countdown 2015 as it thrilled over 200, 000 guests to great entertainment, fun and excitement at the Eko Atlantic City, Victoria Island Lagos to usher in the New Year.

Aptly tagged Shine into 2015, the one month long fiesta reached its climax on 31st of December 2014 with the winding down of the clock into the New Year. It was arguably one of the biggest parties in the world to announce the New Year and Star had earlier raised the bar for fun lovers when it built a beer village and unveiled the World’s largest-bottle tree made with a mind-boggling 8, 000 bottles , the largest tree in the World.

The Lagos Countdown Grand Finale had a series of exhilarating musical performances from some of Nigeria’s biggest names such as 2face, D’banj, Wizkid, M.I, Seyi Shay, Omawumi, Patoranking, and many more. A massive firework display also lit up the Eko Atlantic skyline for upwards of an hour with remarkable configurations.

This world-class celebration was well attended by top dignitaries in Lagos State government including Governor of Lagos, Babatunde Raji Fashola, the Oba of Lagos Rilwan Akiolu, Managing Director Nigerian Breweries Plc, Nicholas Vervelde, Corporate Affairs Adviser Nigerian Breweries Plc, Kufre Ekanem, Aliko Dangote and Femi Otedola amongst others.

About Nigerian Breweries PLC:
A member of the HEINEKEN Group, Nigerian Breweries Plc is the pioneer and largest brewing company in Nigeria. Incorporated in 1946 as "Nigerian Brewery Limited", the company made history in June 1949 when the first bottle of STAR lager beer rolled out of its Lagos brewery bottling line. Today, it has a rich portfolio of 19 high-quality brands (such as Heineken, Desperados, Maltina, Life, Amstel Malta, Gulder, Fayrouz and Legend) produced from 9 breweries and 2 malting plants which are distributed nationwide. Nigerian Breweries is also a recipient of several awards and recognition in other areas of its operations including product quality, marketing excellence, productivity and innovation, health and safety, corporate social responsibility, and sustainability. To learn more, visit the Nigerian Breweries website: nbplc.com

PRESS CONTACT:

PRESS CONTACT:

Sade Morgan
Corporate Affairs Director
Sade.morgan@heineken.com

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