5 Phyno hits to get you ready for Tiger Beer’s Easter shutdown in Enugu

Tiger Beer is taking over Easter Weekend with Phyno on April 5th with The Phyno Experience at the International Conference Centre (ICC), and you don’t want to miss it. Let’s be honest, Easter in the East is never quiet. From family gatherings to street parties and church celebrations, the East marks Easter with loud, roaring […]
5 Moments That Made Desperados’ Latin Vibe Splash Edition the Hottest Event in Owerri this Season

The brand turned up the heat in Owerri with the Latin Vibe Splash Edition, fusing Latin-inspired energy with music, style, and fearless self-expression. 1. The Cool Kids Took Over Before the Party Even StartedThe vibe didn’t begin at the venue — it started across campuses. Desperados, alongside hypeman Big Bimi, hit the campuses to find […]
33 Export Lager is Back: The taste that unites returns with a refreshed look and the 33 connect party in Uyo

On Friday, March 27, 2026, at Tropicana Mall, Uyo, 33 Export Lager Beer will host the 33 Connect Party, a vibrant celebration of friendship, music, and shared moments designed to bring people together in the spirit of connection that has always defined the brand. The event marks the relaunch of one of Nigeria’s most iconic […]
Nigerian Breweries launches “Big Fiesta” to power Nigeria’s next big cultural celebration wave

As Nigeria’s next major celebration season approaches, Nigerian Breweries Plc, the pioneer and largest brewing company in Nigeria, has officially set the tone for the country’s first major social moment of the year with the unveiling of Big Fiesta, a new cultural platform designed to bring Nigerians together through music, experiences, and shared moments across […]
Indorama Ventures, Nigerian Breweries and Genesis Energy Partner to Develop One of Africa’s Largest rPET Production Facilities

Bangkok, Thailand – 12 March 2026 — Indorama Ventures Public Company Limited, a global sustainable chemical company, together with Nigerian Breweries Plc, the foremost brewer in Nigeria, and Genesis Power & Energy Solutions Ltd, a leading African clean energy infrastructure development and asset management company, have entered a strategic partnership to establish one of Africa’s largest state-of-the-art recycled PET (rPET) production facilities in Nigeria, based on planned production capacity. The landmark collaboration marks a significant step toward strengthening circular economy infrastructure and sustainable packaging value chains across the region. Located in Lagos, the site represents is an investment to develop a facility capable of producing up to 45,000 tons of food‑grade rPET resin annually, with start‑up targeted in the first half of 2027. By converting post‑consumer PET bottles into high‑quality recycled material for packaging applications, the initiative aims to meet fast‑rising demand for recycled content, reduce plastic waste, and create local value through improved collection systems, job creation, and increased participation across the recycling value chain. The partnership brings together complementary strengths across the PET value chain. Indorama Ventures, the world’s largest recycler of PET for beverages, contributes expertise in sustainable materials development. Nigerian Breweries, a Heineken operating company, provides strong local market insight and engagement across Nigeria’s beverage ecosystem, while Genesis Energy supports the initiative with sustainable infrastructure and energy expertise. The project is expected to support recycling capacity in Nigeria, subject to regulatory approvals, technical validation, and operational implementation. Together, the partners aim to establish commercially viable rPET operations that enable responsible growth and long-term environmental impact. This initiative aligns with Nigeria’s National Policy on Plastic Waste Management, introduced in 2020 to strengthen collection, recycling, and circular economy solutions, with the goal that all plastic packaging be recyclable, biodegradable, compostable, or reusable by 2030. Lagos, as Nigeria’s commercial hub, provides a strategic base to develop recycling infrastructure capable of serving both national and regional demand. Commenting on the landmark partnership, Yash Lohia, Executive President of Petchem and Chairman of ESG Council at Indorama Ventures, said, “This partnership marks a defining milestone in our global recycling journey. By establishing our largest recycling facility to date and one of the largest rPET sites in Africa, we are bringing Indorama Ventures’ global expertise, proven technologies, and long- term vision for circularity to a region with immense growth potential. This investment reflects our belief that scaling sustainability solutions locally is essential to building resilient, sustainable packaging systems that deliver lasting environmental and economic value.” With a global recycling footprint spanning 20 facilities across 11 countries, Indorama Ventures has recycled more than 160 billion postconsumer PET bottles into high-quality recycled materials. The Nigeria facility represents the company’s first recycling investment in Africa and the largest recycling plant Indorama Ventures has ever built, underscoring the scale of the company’s long-term commitment to circular infrastructure, advanced recycling technology, and partnerships that strengthen collection, education, and innovation across the value chain. Genesis Energy supports the partnership by enabling sustainable infrastructure and energy solutions that underpin low carbon industrial development and circular economy systems across Africa. The company operates across 11 African countries, with utility-scale generation projects of more than 780MW in operations, ongoing construction, and advanced development in Nigeria, South Africa, Benin Republic, Zambia, Rwanda, Zimbabwe, Mali and United Kingdom, as well as a project development pipeline north of 4.5GW. It deploys solar, wind, battery storage, and natural gas solutions, and is pursuing an ambition to allocate up to $2 billion annually over the next five years, with a targeted 10 GW of installed and contracted capacity. Speaking on the partnership, Chairman and CEO of Genesis Energy, Mr. Akinwole II Omoboriowo, said, “This compelling initiative demonstrates Genesis’ commitments to deploying capital to climate resilient investments by leveraging clean energy as a strategic nexus to advancing viable economic opportunities. The investment is also a testament to how cross-sector partnerships can enable sustainable industrial development. By combining circular economy principles with resilient infrastructure and energy solutions, the initiative supports long-term environmental impact and local value creation.” Beyond industrial investment, the project is expected to contribute to broader environmental and socio- economic objectives through increased PET collection, diverted plastic waste away from landfill, and […]
Maltina Flags Off Nationwide School Tour

Maltina has launched a nationwide Nourishment Tour – a bold initiative to nourish one million young minds across the country. The first phase of the Tour kicked off on 9th February, 2026, with schools in Lagos, and will subsequently extend nationally. The Maltina Nourishment Tour was created to highlight the crucial role proper nutrition plays […]
Nigerian Breweries Validates Agronomic Viability of Domestic Barley, Urges Infrastructure Investment for Commercial Scale-Up

RINGIM, JIGAWA STATE, NIGERIA Nigerian Breweries Plc (NB Plc) showcased the successful cultivation of locally grown barley at its Maltina Barley Field Day in Ringim, Jigawa State. This marks a major step towards reducing Nigeria’s reliance on imported malted barley, and building a locally independent supply chain. While the event validated the crop’s genetic and soil compatibility in Northern Nigeria, the company emphasized that scaling production will require urgent ecosystem interventions, particularly in irrigation and mechanization. Nigeria currently imports approximately 200,000 tons of malted barley annually. The Maltina Barley Programme was designed to localize this supply chain while creating new opportunities for smallholder farmers in Northern Nigeria. This season, over 1,000 small-holder farmers participated in the pilot phase of the program cultivating the crop, with an expected yield exceeding 1,000 tons. The farmers received a structured off-taker guarantee, alongside the provision of quality seeds, fertilizers, and mechanized services through partners like OCP Africa and Hello Tractor. The success of this foundational harvest builds on extensive Research & Development. In collaboration with the Lake Chad Research Institute (LCRI) and French breeder Secobra Research, the programme successfully adapted barley to Northern Nigerian conditions,, leading to the 2024 registration of three high-yield, climate-adapted barley varieties by the National Agricultural Seed Council: Traveler, Explorer, and Prunella. Despite this agronomic breakthrough, NB Plc emphasized that the current yield is only the beginning of a long-term agricultural transformation. “The Maltina Barley Project is a long-term commitment. It is a marathon, not a sprint,” stated Thibaut Boidin, MD/CEO of Nigerian Breweries Plc. “For this reason, sustained government partnership will be critical, particularly in the areas of irrigation infrastructure, mechanisation, access to quality inputs, and extension support”. Speaking on the agronomic and supply chain realities, Federico Agressi, Supply Chain Director at Nigerian Breweries Plc, noted the vast potential of the project if properly supported: “The Maltina Barley Program represents a strategic opportunity to introduce a new crop into Nigeria’s agricultural ecosystem, which will support economic diversification and strengthen local industry. With proven agronomic feasibility, strong market demand, and sustained stakeholder engagement, this program can transform Nigeria’s barley industry and create meaningful prosperity for thousands of rural farming households”. The potential for expansion is significant. A joint study commissioned with IDH and Dalberg has identified over 400,000 hectares of farmland suited for barley across Jigawa, Bauchi, Kano, Plateau, and Yobe states. The programme has also attracted climate-smart agricultural funding, including £330,000 from the UK-funded Propcom+ initiative for the 2026 season. Nigerian Breweries has set a target to integrate 20,000 farmers into the barley value chain by 2030. However, the company reiterated that achieving this goal will require sustained collaboration across the public and private sectors, alongside investments in irrigation, mechanization and policy stability, including transitional import allowances while domestic production capacity continues to scale.
Ramadan: Maltina lights up Kano, brings communities together

Maltina has unveiled its first-ever Ramadan Light-Up in Kano, illuminating Kofa Nassarawa Emir Palace Road as a symbolic welcome to the holy month. The installation, unveiled on Friday, February 20, transformed the historic route into a visual expression of unity, reflection, and renewal, marking the beginning of Ramadan — a sacred season of fasting, prayer, […]
Desperados Reimagines Love Season as a Bold Celebration of Self-Expression with TRAP’D

The Valentine’s season usually comes with roses, candlelight dinners and predictable playlists but this time, the favorite party beer for Gen Z, Desperados, put a unique spin on the usual tradition by disrupting with a unique maze experience. The event experience turned into a high-voltage arena of sound and self-expression, instantly resetting the tone for […]
Nigerian Breweries Plc Records N1.5 Trillion Group Revenue In 2025

Nigerian Breweries Plc, the foremost brewing company in Nigeria, has recorded a group revenue of N1.5 trillion for the financial year ended 31st December 2025. The revenue represents an increase of 35% over the N1.1 trillion recorded in the corresponding period in 2024. The full-year 2025 audited results showed that the company made a rebound […]