Nigerian Breweries Announces the Launch of new Brand “Desperados”des

Desperados, the world’s first Tequila Flavoured Beer launched in Nigeria on December 12, 2020 with an exclusive party held at EbonyLife Place, Victoria Island, Lagos. This once-in-a-lifetime experience attracted a handful of partygoers who relished the sweet contrasting taste of fiery tequila and icy beer in one bottle. The lager first produced by Fischer Brewery, […]

Star Radler Relaunches with a Refreshed New Look And New Variant!

From L-R: Sarah Agha, Portfolio Manager, Flavoured & Non-Lager brands, Nigerian Breweries;  Erica Nlewedim, Brand Influencer, Star Radler; and Onyebuchi Allanah, Brand Manager, Star Radler during the Star Radler consumer launch in Ikoyi recently One of Nigeria’s fastest-selling alcoholic beverages, Star Radler launched a new “Red Fruit” variant and new look this November. A masterstroke […]

Amstel Malta shows support for Nigerian youths, launches ‘My Time is Now’ campaign

Reiterating its commitment to helping Nigerians live their best life and attain their full potential, premium malt drink brand, Amstel Malta launched its ‘My Time is Now’ campaign to inspire people to follow their dreams. The campaign was launched in response to the saddening trend of young Nigerians- with a focus on millennials and GenZs- […]

Amstel Malta Launches Campaign “My Time Is Now”

Dedicated to supporting the dreams and ambition of Nigerian youths, Premium beverage brand Amstel Malta has launched the campaign ‘My Time Is Now’, daring youths to run towards their dreams and embrace their ‘different’ irrespective of external opinions. As part of the campaign, Amstel Malta spotlights the inspirational stories of several young influencers who, despite […]

DJ Kaywise, Small Doctor To Hit The Stage At  Goldberg Takeover Party in Lagos

The stage is set at Stalad Hotel, Progress College Road, Abule Egba, where two DJs will battle for supremacy on July 31 at Goldberg Takeover Party in Lagos. The DJ contest is organized as one of the means for the Lager Brand to continue its tradition of discovering talents and supporting regional DJs nationwide, following […]

Star Lager and Access Bank Announce New Music Show ‘Access The Stars’

In a move that signals the biggest corporate partnership in the Nigerian music industry, Star Lager and Access Bank have announced ‘Access The Stars’, a groundbreaking collaborative music platform to discover, groom and amplify the next generation of Nigerian talents. Access The Stars is created for exceptional and aspiring Nigerian music talents to be discovered, refined, and […]

HEINEKEN UNVEILS NEW STYLISH 33Cl Can

Nigeria’s leading stout brand, Legend Extra Stout has extended its market penetration with the launch of a new 45cl sleek bottle. The new product size was unveiled at a special celebration ceremony recently in Lagos. The event which was tagged the “Power of 45” had hundreds of consumers and revelers in attendance, as they got […]

LEGEND INNOVATES WITH 45CL SLEEK BOTTLE

Nigeria’s leading stout brand, Legend Extra Stout has extended its market penetration with the launch of a new 45cl sleek bottle. The new product size was unveiled at a special celebration ceremony recently in Lagos. The event which was tagged the “Power of 45” had hundreds of consumers and revelers in attendance, as they got […]

GOLDERBG WEARS A NEW LOOK: THE MARK OF RESPECT

Goldberg has made a phenomenal return with its new look announced at the finale of the brand’s talent hunt competition, Ariya Repete, which held at the Ikeja City Mall recently. Aptly reborn with the theme, “The Mark of Respect,’’ Goldberg’s new look is a product of rich cultural heritage that is celebrated amongst the South […]